<h3 class="theme-panel-header text-2xl pb-6 theme-vacancy-section-title">About the role</h3><p>We are looking for a Brand Media Manager to join our growing Marketing team here at Matalan Support Hub. To create a strategic plan for Brand media/upper funnel media channels that drive awareness &amp; consideration in a cost effective way, aligned to the brand strategy &amp; own the Media plan.&nbsp;&nbsp;</p><p>Key Responsibilities -&nbsp;</p><ul><li>Responsible for the planning and articulation of the Brand Media strategy to demonstrate how our brand spend will be invested and what that will return.&nbsp;</li><li>Responsible for the optimisation, coordination, booking &amp; delivery of brand media, including paid partnerships via the agency.&nbsp;&nbsp;</li><li>Responsible for the management &amp; usage of strategic paid partnerships&nbsp;</li><li>Responsible for the management &amp; delivery of media audits.&nbsp;</li><li>Accountable for the use of econometric data, brand equity models &amp; sales data to make decisions, optimise campaigns &amp; plan future strategies across brand media, including paid partnerships.&nbsp;</li><li>Understand brand performance results &amp;creative effectiveness of media.&nbsp;</li><li>Responsible for sharing of competitor analysis to help the business understand market.&nbsp;</li></ul><div class="absolute bottom-2 right-2"><button onclick="scrollToTop()" class="theme-primary p-2 rounded-lg flex"> <i translate="no" class="material-symbols-outlined"> arrow_upward </i> </button></div>