<p><strong>CRM Executive - £30-35k + Great Benefits</strong></p><p><strong>Consumer Brand - Chester/ North Wales area</strong></p><p><strong>Are you a commercially savvy, results-driven CRM Executive? Ready to take your career to the next level?</strong></p><p>If so, this might be the perfect opportunity for you…</p><p>Our client is looking for someone who's passionate about customer relationship management (CRM), with an eye for detail and a drive to optimise every interaction. Their team is dynamic, fun, and fiercely dedicated to delivering exceptional results for their customers.</p><p>They are a forward-thinking, people-first business with a heart for their customers and a commitment to creating positive change. The team is anything but ordinary - They're a close-knit group of individuals who believe in getting stuck in and working together to deliver impactful results. You won't find corporate stiffness here, just an innovative environment where you can grow and make a real difference.</p><p>As a CRM Executive, you'll be an integral part of our marketing team, supporting our ambitious CRM strategy to boost online transactions, loyalty, and customer lifetime value. Your day-to-day will be hands-on and varied, focusing on email marketing campaign creation, testing, scheduling, deployment, and performance monitoring. Whether it's triggered, dynamic, or recurring campaigns, you'll have the opportunity to implement creative, data-driven solutions that engage our customers and drive multi-channel transactions.</p><p>Your role will include:</p><ul><li>Delivering effective CRM campaigns across email, SMS, and push notifications</li><li>Coordinating with Trade Managers and design teams to ensure eye-catching creative assets</li><li>Working alongside the broader marketing team to develop and refine campaigns</li><li>Leveraging your expertise in A/B testing, ecommerce best practices, and CRM strategy to drive conversions and customer engagement</li><li>Managing campaign implementation with a focus on cross-sell, upsell, and maximising customer value</li></ul><p><strong>What We're Looking For:</strong></p><ul><li>Proven CRM experience, ideally in retail/ecommerce</li><li>Expertise in A/B testing to optimise campaigns</li><li>Hands-on with marketing automation (Salesforce Marketing Cloud or similar)</li><li>Strong knowledge of CRM best practices and industry trends</li><li>Ability to manage multiple projects in a fast-paced environment</li><li>Attention to detail and excellent communication skills</li></ul><p><strong>Essential Skills:</strong></p><ul><li>Strong understanding of cross-sell/upsell techniques</li><li>Experience in end-to-end campaign development</li><li>Proficient in Google Analytics and Excel for performance tracking</li><li>Able to work well under pressure and adapt to change</li><li>Collaborative with key stakeholder management experience</li></ul><p><strong>Apply now</strong> and start your journey with a business that's truly going places.</p><p>Your next big opportunity is just a click away!</p><p><strong>BBBH30773</strong></p>