GTM Manager
Job description
<span xml:lang="en-GB" lang="en-GB" data-careersite-propertyid="description" class="rtltextaligneligible"><span class="jobdescription"><p><b>About EE</b></p><p>We’re EE. We are the biggest mobile and broadband operator in the UK and we have a relationship in every second household in the country. But we’re for everyone, on any network – serving up new tech, new services, and heaps of inspiration for every aspect of your connected life.</p><p> </p><p>We’ve been awarded the UK’s best network for the last 10 years. It’s central to our vision – to be the most personal customer-focused technology company in the UK.</p><p> </p><p>That means earning a place on customers’ home screens by offering them more than ever before, whether that’s helping their home run smarter with EE Home, levelling up their play with EE Game, helping them work on their terms with EE Work, or even unleashing their kids’ learning with EE Learn. </p><p> </p><p>We’re also part of BT Group, which we’re even bigger than you might think. Millions of people rely on us every day to help them live their lives, power their businesses, and keep their public services running. We connect friends to family, clients to colleagues, people to possibilities. We keep the wheels of business spinning, and the emergency services responding. </p><p> </p><p>We think we’ve got something special here. We want everyone to feel proud about working at EE – and feel excited about where we’re going and what we’re going to do. Want to join in? </p><p> </p><div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><h2 style="font-size:1.0em;margin:0.0px"><b>Why this job matters</b></h2></div><div><p>At EE, we pride ourselves on being at the forefront of innovation in the Digital / Telecoms industry. Our commitment to excellence and customer satisfaction has driven our growth and success.</p><p><br>Our appetite for change is stronger than ever as we seek to drive our business performance and improve our customer’s lives. As a GTM Manager, you’ll play a pivotal role in managing significant change across our Consumer Business. This role will coordinate the key Go To Market execution priorities, across the most complex and high impact marketing activity.</p><p> </p><p>You’ll ensure we join-up the brilliant customer-facing plans across Consumer and that we show up to customers in an integrated and cohesive manner. You’ll also ensure that we continually optimise our GTM activities in-life, through the line, across channels and touchpoints, and by leaning into the Tribe structures to drive change.</p></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><h2 style="font-size:1.0em;margin:0.0px"><b>What you’ll be doing</b></h2></div><div><ul><li>Coordinates the Marketing GTM plan and customer facing roadmap (channels, brand, comms etc) for Consumer</li><li>Interlock timelines across multiple business areas to ensure inputs are available at the right time</li><li>Set quality gates and KPIs that define the success the GTM activity and define the ongoing in-life optimisations </li><li>Coordinate retrospectives on previous plans, and utilise customer insight to drive continuous improvement, collaborating with the Categories and Tribes</li><li>Ensure GTM launches are fully integrated through the line and/or drive in-life improvements across channels and touchpoints</li><li>Resolve risks, issues and dependencies by bringing together key individuals and driving alignment on approach</li><li>Help to build appropriate governance, processes and ways of working across teams</li><li>Ensure senior stakeholders are aligned with plans, including developing materials for review and walkthroughs<br> </li></ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><h2 style="font-size:1.0em;margin:0.0px">The skills and experience you will have under your belt</h2></div><div><ul><li>Previous marketing, transformation/ project management and/or CX experience ideal</li><li>Experience in landing major change (cross functional & across multiple levels)</li><li>A proven track record in delivering for customers</li><li>Experience in managing governance/ways of working ideal</li><li>Understanding of Brand and Campaign execution (and integration) preferrable </li><li>Deep understanding of channels, paid and owned media, and how these interlink</li><li>Excellent planning and executional skills</li><li>Great cross-functional collaborator </li><li>Customer focussed and commercially aware</li><li>Clear communicator and able to influence across levels and functions</li><li>Ability to translate the strategic goals and intent of each launch into easy to understand language </li><li>Ability to quickly establish credibility and build strong working relationships with your stakeholders pan Consumer</li><li>Demonstrable professionalism with a proven ability to operate in a complex, fast paced matrixed business environment</li><li>Able to deal with ambiguity, identify resources to implement and determine pragmatic solutions</li><li>Own outcomes and make the right recommendations and decisions that benefit the broader business and our customers</li><li>Demonstrate a growth mindset.<br> </li></ul></div></div><div style="padding:10.0px 0.0px;border:1.0px solid transparent"><div style="font-size:16.0px;word-wrap:break-word"><h2 style="font-size:1.0em;margin:0.0px"><b>Our leadership standards</b></h2></div><div><p><span style="font-size:18.0px"><b>Looking in:</b></span><br><b>Leading inclusively and Safely</b><br>I inspire and build trust through self-awareness, honesty and integrity.<br><b>Owning outcomes</b><br>I take the right decisions that benefit the broader organisation.</p><p><span style="font-size:18.0px"><b>Looking out:</b></span><br><b>Delivering for the customer</b><br>I execute brilliantly on clear priorities that add value to our customers and the wider business.<br><b>Commercially savvy</b><br>I demonstrate strong commercial focus, bringing an external perspective to decision-making.</p><p><span style="font-size:18.0px"><b>Looking to the future:</b></span><br><b>Growth mindset</b><br>I experiment and identify opportunities for growth for both myself and the organisation.<br><b>Building for the future</b><br>I build diverse future-ready teams where all individuals can be at their best.</p></div></div></div><p>We value diversity and celebrate difference. ‘We embed diversity and inclusion into everything that we do. It’s fundamental to our purpose: we connect for good.’ </p><p>We all stick to the same values: Personal, Simple, and Brilliant. From day one, you’ll get stuck in to tough challenges, pitch in with ideas, make things happen. But you won’t be alone: we’ll be there with help and support, learning and development. </p><p> </p><p><b>A FEW POINTS TO NOTE:</b></p><p>Although these roles are listed as full-time, if you’re a job share partnership, work reduced hours, or any other way of working flexibly, please still get in touch.</p><p>We will also offer reasonable adjustments for the selection process if required, so please do not hesitate to inform us.</p><p><b>DON'T MEET EVERY SINGLE REQUIREMENT?</b></p><p>Studies have shown that women and people who are disabled, LGBTQ+, neurodiverse or from ethnic minority backgrounds are less likely to apply for jobs unless they meet every single qualification and criteria. We're committed to building a diverse, inclusive, and authentic workplace where everyone can be their best, so if you're excited about this role but your past experience doesn't align perfectly with every requirement on the Job Description, please apply anyway - you may just be the right candidate for this or other roles in our wider team.</p></span></span>
GTM Manager
