<dt class="rm-fieldTitle">Description</dt><dd class="rm-fieldData"><p data-start="159" data-end="379">Zachary Daniels Recruitment are partnered with this growing lifestyle brand, based in Manchester. This company offers innovative and quality led products. A new opportunity has arisen for an established <strong data-start="301" data-end="322">Head of Marketing</strong> to lead their marketing efforts and drive brand growth.</p><h3 data-start="380" data-end="407"><strong data-start="384" data-end="405">Position Overview</strong></h3><p data-start="408" data-end="723">The <strong data-start="412" data-end="433">Head of Marketing</strong> will be responsible for defining and executing the brand's marketing strategy, overseeing all marketing campaigns, digital strategies, and brand development. This role will lead a team to drive customer acquisition, brand awareness, and growth, ensuring alignment with business objectives.</p><h3 data-start="725" data-end="755"><strong data-start="729" data-end="753">Key Responsibilities</strong></h3><ul data-start="757" data-end="1465"><li data-start="757" data-end="890"><strong data-start="759" data-end="783">Strategic Leadership</strong>: Develop and implement a comprehensive marketing strategy to drive brand growth and customer engagement.</li><li data-start="891" data-end="1014"><strong data-start="893" data-end="913">Brand Management</strong>: Shape and elevate the brand's identity, ensuring consistency across all channels and touchpoints.</li><li data-start="1015" data-end="1147"><strong data-start="1017" data-end="1043">Digital &amp; Social Media</strong>: Oversee digital marketing campaigns and lead social media strategies to expand the online community.</li><li data-start="1148" data-end="1250"><strong data-start="1150" data-end="1169">Team Leadership</strong>: Manage and mentor the marketing team, fostering creativity and collaboration.</li><li data-start="1251" data-end="1338"><strong data-start="1253" data-end="1278">Data-Driven Decisions</strong>: Use data insights to optimize campaigns and measure ROI.</li><li data-start="1339" data-end="1465"><strong data-start="1341" data-end="1362">Budget Management</strong>: Oversee the marketing budget, ensuring effective allocation of resources for high-impact initiatives.</li></ul><h3 data-start="1467" data-end="1502"><strong data-start="1471" data-end="1500">Key Skills and Experience</strong></h3><ul data-start="1504" data-end="1934"><li data-start="1504" data-end="1601">Proven in a senior marketing role, preferably within lifestyle or apparel.</li><li data-start="1602" data-end="1711">Strong understanding of digital marketing, content creation, SEO, SEM, social media, and email marketing.</li><li data-start="1712" data-end="1803">Leadership experience, with the ability to inspire and manage a diverse marketing team.</li><li data-start="1804" data-end="1870">Creative and strategic thinker with a results-driven and hands on approach.</li><li data-start="1871" data-end="1934">Bachelor's degree in Marketing, Business, or a related field.</li></ul><h3 data-start="1936" data-end="1958"><strong data-start="1940" data-end="1956">What's In it for You?</strong></h3><ul data-start="1959" data-end="2120"><li data-start="1959" data-end="2026">Opportunity to shape the future of an exciting lifestyle brand.</li><li data-start="2027" data-end="2071">Competitive salary and benefits package.</li><li data-start="2072" data-end="2120">Collaborative and creative work environment.</li></ul><p data-start="2122" data-end="2253" data-is-last-node="" data-is-only-node="">For an experienced marketer ready to lead a growing lifestyle brand, the <strong data-start="2195" data-end="2216">Head of Marketing</strong> position offers a great opportunity.</p><p data-start="2122" data-end="2253" data-is-last-node="" data-is-only-node=""><strong>BBBH32953</strong></p></dd>