Holland Barrett

Senior Loyalty Manager (34323)

Job description

<div class="earcuposdescription"><div class="earcuposdescriptionnote"><p>Job Type: <strong>Permanent&nbsp;</strong></p><p>Location: <strong>Chandos Street, London (Hybrid, 2-days a week in the office)</strong></p><p>Hours: <strong>37.5 hours per week</strong></p><p>Salary: <strong>£Competitive, 25% colleague discount, 33-days annual leave pro rata and much more!</strong></p><p>&nbsp;</p><p>Are you passionate about customer engagement strategy? Experienced within loyalty programmes? And keen to level up your career with the UK's largest Health and Wellness Retailer?&nbsp;</p><p>If that's a yes, then this could be the role for you. We're closing in on the biggest moment for&nbsp;loyalty in 11 years at Holland and Barrett and we're on the lookout for an experienced senior manager to help lead us to the next stage in our transformation. As the Senior Loyalty Manager, you'll lead the ongoing engagement startegy as well as play a critical role in our current loyalty transformation.</p><p>You'll need to know how to bring people on the journey with you and you'll need to&nbsp;understand that loyalty is about much more than just transactions for Holland and Barrett.</p><p style="margin: 0in; font-family: Calibri; font-size: 10.0pt;">&nbsp;</p></div></div><div class="earcuposdescription"><div class="earcuposdescriptiontitle">The Role:</div><div class="earcuposdescriptionnote"><p><span style="font-family: 'open sans', sans-serif; font-size: 11pt;"><strong>The Purpose of the Role:</strong>&nbsp;</span></p><p>• &nbsp; &nbsp;Design &amp; deliver an ongoing member engagement startegy to drive the commerical performance of loyalty across the consumer flywheel (acquire/engage/retain)<br>• &nbsp; &nbsp;Lead &amp; manage the loyalty campaign calendar partnering with marketing to ensure campaign &amp; category focusses are reflected with relevancy for our member base<br>• &nbsp; &nbsp;Utilise insight, campaign analysis and existing member feedback to continuously optimise cross channel campaign performance, with Mar-tech at the forefront&nbsp;<br>• &nbsp; &nbsp;Lead the activation of first/zero-party data within our personalised promotion startegy in collaboration with our CRM &amp; commercial teams<br>• &nbsp; &nbsp;Lead the development of a new loyalty brand visual identity to support the relaunch of a new loyalty propostion&nbsp;<br>• &nbsp; &nbsp;Partner with our CRM team to design &amp; continuously optimise loyalty lifecycle journeys&nbsp;<br>• &nbsp; &nbsp;Day to day partnership with our CRM, marketing, technology and commercial teams to progress core loyalty KPIs&nbsp;</p></div></div><div class="earcuposdescription"><div class="earcuposdescriptiontitle">The Person:</div><div class="earcuposdescriptionnote"><p><span style="font-family: 'open sans', sans-serif; font-size: 11pt;"><strong>Key Requirements:</strong>&nbsp;</span></p><p>• &nbsp; &nbsp;A natural people operator able to navigate a business with confidence and build rapport quickly&nbsp;<br>• &nbsp; &nbsp;Proven track record of developing and implementing customer strategy with evidence of commercial impact<br>• &nbsp; &nbsp;Demonstratable experience and understanding of personalisation strategy<br>• &nbsp; &nbsp;Experienced in managing agencies and leading them towards end goals<br>• &nbsp; &nbsp;Highly analytical with the ability to interpret data and articulate that into business insight<br>• &nbsp; &nbsp;A sound understanding of Mar-tech from loyalty engines to CDPs to campaign management tools (Braze &amp; Hightouch helpful)</p></div></div><div class="earcuposdescription"><div class="earcuposdescriptiontitle">What we offer:</div><div class="earcuposdescriptionnote"><p><span style="font-family: 'open sans', sans-serif; font-size: 11pt;"><strong>Our Benefits</strong>&nbsp;for this role include, but not limited to:</span></p><ul><li style="font-size: 11pt;"><span style="font-family: 'open sans', sans-serif; font-size: 11pt;">H&amp;B Employee Discount - 25%</span></li><li style="font-size: 11pt;"><span style="font-family: 'open sans', sans-serif; font-size: 11pt;">Bonus</span></li><li style="font-size: 11pt;"><span style="font-family: 'open sans', sans-serif; font-size: 11pt;">Pension company&nbsp;contribution</span></li><li style="font-size: 11pt;"><span style="font-family: 'open sans', sans-serif; font-size: 11pt;">33 Days Holiday per year (Inclusive of bank holidays)</span></li><li style="font-size: 11pt;"><span style="font-family: 'open sans', sans-serif; font-size: 11pt;">Private Medical Care</span></li><li style="font-size: 11pt;"><span style="font-family: 'open sans', sans-serif; font-size: 11pt;">Exclusive&nbsp;benefits, free advice and savings from a range of retailers and providers</span></li><li style="font-size: 11pt;"><span style="font-family: 'open sans', sans-serif; font-size: 11pt;">Electric Car Scheme</span></li></ul><p><span style="font-size: 11pt;"><em><span class="ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak" dir="ltr">We're passionate about helping every colleague thrive across all dimensions of wellbeing, and we're committed to having a diverse and inclusive workplace. In line with our EPIC values (Expertise, Pioneering, Inclusive, Caring), we embrace and actively celebrate all our colleagues' unique and varying experiences, backgrounds, identities and cultures - I am me, we are H&amp;B.&nbsp;</span><br></em></span></p></div></div><div class="earcuposdescription"><div class="earcu_posdescriptionnote"><p><span style="font-family: 'open sans', sans-serif; font-size: 11pt;"><span class="ui-provider a b c d e f g h i j k l m n o p q r s t u v w x y z ab ac ae af ag ah ai aj ak" dir="ltr"><em>Holland &amp; Barrett </em><em>does not accept unsolicited resumes from search firms/recruiters. Please do not forward resumes to our job alias, employees, or any other company location. Holland &amp; Barrett is not and will not be responsible for any fees if a candidate submitted by a search firm/recruiter unless otherwise agreed with respect to specific open position(s).&nbsp;</em></span></span></p><p><em>&nbsp;</em></p></div></div>

Holland Barrett

Senior Loyalty Manager (34323)

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