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Paid Social Manager

Job description

<div><strong>PAID SOCIAL MANAGER | RETAILER | LIVERPOOL | CIRCA £55k, 25 DAYS HOLIDAY + BH, PHC, 40% STAFF DISCOUNT </strong><br /><br />Join this incredible challenger brand who are experiencing high growth and global expansion, in the newly created role of Paid Social Manager.<br /><br />The time has come for our retail partner to introduce a Paid Social Manager to join their growing team,  You'll need to have ambition, a strategic mindset and ultimately a "roll your sleeves up" approach as you join this collaborative and ambitious team.<br /><br />Key responsibilities in the position of Paid Social Manager will include:</div><div><ul class="MailOutline"><li>Create, implement and manage paid social campaigns across platforms including Meta, Snapchat and Tik-Tok.</li></ul><ul class="MailOutline"><li>budget management - Oversee and direct the allocation of the Paid Social marketing budget across all markets.</li><li>Campaign optimisation - Execute and optimise campaigns across multiple languages and regions, ensuring that strategies are tailored to individual markets to enhance performance</li></ul><ul class="MailOutline"><li>Analyse performance data and campaign outcomes to refine targeting, messaging, creative elements, and overall effectiveness.</li></ul><ul class="MailOutline"><li>Stay informed on industry trends, tools, and best practices, leveraging this knowledge for continuous improvement.</li></ul><ul class="MailOutline"><li>Conduct A/B testing and other ad testing strategies to enhance ad performance and achieve cost-effective results.</li></ul><ul class="MailOutline"><li>Identify new Paid Social opportunities and share observations/suggestions with the business</li><li>Keep close to competitor/market insight and share findings with the business to allow for informed decisions and channel optimisation</li></ul><p>To be considered for the role of Paid Social Manager, you will offer the following:</p><ul class="MailOutline"><li>Minimum 3 years' of Paid Social channel management within a fast-paced, in-house environment.</li><li>Strong knowledge and experience using key platforms such as Meta Ads, Snapchat Ads, Tik-Tok Ads and Google Analytics.</li><li>Experience overseeing and managing large Paid Social channel marketing budgets.</li><li>Strong media planning background.</li><li>Strong analytical abilities with a data-driven approach to decision-making.</li><li>Experience working across UK &amp; EU markets.</li><li>In-depth knowledge of the functioning of all digital marketing channels.</li></ul></div><div>Apply today to find out more about this opportunity and be considered!</div><div><p style="font-weight: 400;">Zachary Daniels is a Niche, National &amp; International Recruitment Consultancy. </p><p style="font-weight: 400;">Specialising in Buying, Merchandising &amp; Ecommerce | Design, Technical, Wholesale &amp; Production | Finance | HR &amp; Talent | H&amp;S &amp; Compliance | Marketing, Digital &amp; Technology | Property &amp; Centre Management | Retail, Trade, Leisure &amp; Wholesale Operations | Senior Appointments &amp; Exec | Sales | Supply Chain &amp; Logistics</p><p style="font-weight: 400;"><strong>BBBH30968</strong></p></div>

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